To create a social club that brings people together & introduces the possibility of a deeper connection through outdoor experiences.
By partnering up with Clif Bar and incorporating various other brands we were able to grow our community by producing monthly adventures/ experiences. For Clif Bar and the other brands we created content pre, on site and post event for exposure. Our means of achieving our goals was by making sure attendees and brands were tied together through active endorphins fuleing adventures.
A constantly growing community of people establishing deeper connections. ROI for Clif Bar by growing our community, in turn expanding their brand and adding to their loyal customer base. ROI for other brands via content creation and influencer posts.